Director, Digital Strategy - B2B - Performance Marketing Expert - Remote

Join the Team at Monks: Where Innovation Meets Performance Marketing

Monks, a global purely digital unitary operating brand of S4Capital plc, is seeking an exceptional Director, Digital Strategy - B2B to lead our performance marketing efforts and drive growth for top advertisers. As a seasoned expert in digital marketing, you will be responsible for managing client relationships, guiding digital paid media strategy, and orchestrating growth across multiple channels. If you're passionate about digital marketing, enjoy managing client relationships, and are looking for a new challenge in a fast-growing, fun digital agency, we want to hear from you!

About the Role

As a Director, Digital Strategy - B2B, you will play a critical role in driving performance, guiding account teams, and orchestrating growth for top advertisers. You will serve as the main point of contact and client team lead for 2-3 clients with $500k/mo+ in ad spend, build and maintain client relationships, and drive overall account strategy, forecasting, and planning. You will also lead expansion into new digital paid media channels to facilitate growth and analyze performance data and KPIs to optimize campaigns.

Key Responsibilities:

• Serve as the main point of contact and client team lead for 2-3 clients with $500k/mo+ in ad spend
• Build, manage, and maintain client relationships
• Drive overall account strategy, forecasting, and planning for accounts
• Analyze performance data and KPIs to optimize campaigns
• Lead expansion into new digital paid media channels to facilitate growth
• Familiarity with sensitive advertising groups such as cryptocurrency or healthcare
• Develop and present best-in-class measurement strategies specific to client needs
• Collaborate with cross-functional teams to drive business growth and innovation

About You

The Essentials:

• 7+ years of paid performance digital marketing experience
• Deep familiarity working with B2B clients
• Experience forecasting and allocating digital marketing budgets across channels
• Comfortable digging into the weeds of reporting and ability to present best-in-class measurement strategies
• Performance marketing specialist with upper funnel and brand marketing best practices
• Excellent communication skills, with the ability to present digital marketing strategy to C-Suite and executive audiences
• Leadership skills, with the ability to step into leadership roles and empower team members
• 4-year college degree or equivalent work experience
• Comfortable optimizing toward back-end metrics from a CRM such as Salesforce

Preferred Qualifications:

• Experience working with sensitive advertising groups such as cryptocurrency or healthcare
• Familiarity with MTA, MMA, incrementality testing, and other advanced measurement tools
• Experience with cross-channel integration and strategic activation of channels such as search, social, display, video, ABM, and affiliate

What We Offer

Benefits and Perks:

• Excellent, full coverage medical, dental, and vision insurance with employer-paid HRA
• Generous PTO and 15 company-wide holidays
• 401k with company contribution
• Paid parental leave
• Work-life balance with an emphasis on personal well-being
• Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
• A globally diverse & inclusive culture with employee resource groups
• Authentic commitment to DEI efforts and sustainable growth

Compensation:

We offer a competitive salary range of $118,000 - $139,000 USD, depending on experience and qualifications.

About Monks

Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Monks has been recognized as a Contender in The Forrester Wave: Global Marketing Services and has remained a constant presence on Adweek's Fastest Growing lists (2019-23). Monks is committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects.

Why Join Monks?

At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. If you're excited to contribute to our mission and want to join a fast-growing, fun digital agency, apply now!

How to Apply:

Ready to join us? The first step is easy. Click apply now and we'll be in touch soon!

We look forward to hearing from you and exploring how you can contribute to our team!