Senior Manager Customer Prospection and Segmentation - LATAM: Accelerate Growth and Innovation at Blithequark

Are you a visionary leader with a passion for driving business growth through innovative customer prospection and segmentation strategies? Do you thrive in a fast-paced, dynamic environment where you can leverage artificial intelligence, machine learning, and data analytics to unlock new opportunities? If so, we invite you to join Blithequark as our Senior Manager Customer Prospection and Segmentation - LATAM, where you will play a critical role in accelerating our portfolio growth in the LATAM market and creating new growth levers for the business.

About Blithequark

Blithequark is a leading organization that is revolutionizing the way businesses approach customer prospection and segmentation. With a strong focus on innovation, technology, and customer-centricity, we are committed to delivering exceptional results and driving growth for our customers. Our team is passionate about leveraging the latest advancements in artificial intelligence, machine learning, and data analytics to unlock new opportunities and drive business success.

Job Summary

As our Senior Manager Customer Prospection and Segmentation - LATAM, you will be responsible for leading the design, development, and implementation of customer prospection and segmentation strategies to accelerate our portfolio growth in the LATAM market. You will work closely with our Bottlers commercial directors to develop and deploy innovative solutions that drive business growth, increase market share, and improve customer satisfaction. Your expertise in artificial intelligence, machine learning, and data analytics will be critical in identifying new opportunities and driving business success.

Key Responsibilities

* Lead the design, development, and implementation of customer prospection and segmentation strategies to accelerate our portfolio growth in the LATAM market

• Collaborate with Bottlers commercial directors to develop and deploy innovative solutions that drive business growth, increase market share, and improve customer satisfaction
• Develop and deploy advanced analytics and artificial intelligence approaches to map out customer and consumer needs, and propose market actions, resulting in higher market share, increased sales revenue, and improved margins
• Lead the development of new use cases for segmentation strategies with Bottlers commercial directors through artificial intelligence algorithms and external data to increase the effectiveness of our commercial strategy
• Leverage new processes, procedures, technologies, and capabilities to scale solutions across LATAM Bottlers (e.g. Artificial Intelligence models for customer prospection and segmentation)
• Accelerate our commercial transformation through deployment of innovative technological solutions based on Artificial Intelligence, Blockchain, IoT, etc
• Develop and maintain strong relationships with internal and external stakeholders, including Bottlers Sales, Commercial, and Supply Chain teams, as well as vendors and AI consultancy firms

Experience

* +7 years of leadership experience in the areas of Sales, Customer, Commercial Planning & Execution, Route to Market

• Education: Minimum Required Bachelor's Degree; Preferred: MBA or Master in Data Science
• Language: Minimum Required Fluent in English; Preferred: Fluent in English and Portuguese
• Proven track record of artificial intelligence strategy design and machine learning algorithms deployment
• Solid analytical and conceptual skills and ability to think from planning to execution and solid system commercial and brand management
• Solid data analytics and interpretation skills – ability to understand complex data and ability to explain to Customers, Bottlers, etc. in a way that is meaningful to their business needs
• Strong project management skills to handle multiple projects simultaneously and deliver them on time
• Strong communication skills to explain complex technical concepts to non-technical stakeholders
• Ability to translate business objectives into analytical solutions
• Understanding of business processes and how AI can enhance segmentation and prospection strategies

Skills

* Leadership

• Sales Channel Development
• Structured Query Language (SQL)
• Key Performance Indicators (KPI)
• Go to Market (GTM)
• Demand Generation
• Marketing Strategies
• Product Commercialization
• Channels Strategy
• Market Segmentation
• Customer Insights
• Machine Learning Techniques
• Microsoft Office
• Strategy Development
• Applied Machine Learning
• Market Strategy
• Route to Market
• Artificial Intelligence (AI)
• Go-to-Market Strategies
• Go-to-Market Execution
• Business Growth
• Business
• Machine Learning
• Market Shaping

Work Environment and Culture

Blithequark is a dynamic and innovative organization that values collaboration, creativity, and customer-centricity. Our team is passionate about leveraging the latest advancements in artificial intelligence, machine learning, and data analytics to unlock new opportunities and drive business success. We offer a fast-paced and challenging work environment that is ideal for individuals who are looking to grow and develop their skills.

Career Growth Opportunities and Learning Benefits

At Blithequark, we are committed to providing our employees with the opportunities and resources they need to grow and develop their skills. We offer a range of training and development programs, including workshops, conferences, and online courses, that are designed to help our employees stay up-to-date with the latest advancements in artificial intelligence, machine learning, and data analytics. We also offer a range of career growth opportunities, including promotions, transfers, and lateral moves, that are designed to help our employees advance their careers and achieve their goals.

Compensation, Perks, and Benefits

We offer a competitive compensation package that includes a base salary, annual incentive, and benefits. Our compensation package is designed to recognize and reward individual and team performance, and to provide our employees with the financial security and stability they need to achieve their goals.

How to Apply

If you are a visionary leader with a passion for driving business growth through innovative customer prospection and segmentation strategies, we invite you to apply for this exciting opportunity. Please submit your resume and cover letter to [insert contact information]. We look forward to hearing from you!

Annual Incentive Reference Value Percentage: 15

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