Analyst, Digital Marketing & Measurement - February 2026 Start

Ovative Group is an independent, full-funnel media, measurement, and creative firm. They are seeking an Analyst for Digital Marketing & Measurement to perform data analysis and manage media programs for clients, while also gaining experience across various practice areas.

Responsibilities

• Actively work towards creating competence in a specific Ovative subject matter (e.g. media, measurement, strategy)
• Hands-on digital media planning, execution, and optimization. Examples may include: A/b testing
• Landing page testing recommendations
• On-page & Off-page optimization
• Weekly and monthly reporting
• Budget and goal pacing
• Creative builds, testing & optimization
• Audience creation & optimization
• Promotion support
• Heavy data analysis, reporting & insights of digital media performance
• Cross-channel campaign planning, strategy, plan documentation, execution and optimization
• Execute discrete pieces of analyses using analytical tools (e.g. Excel, Tableau)
• Translate analyses into clearly communicated insights via slides/documents/emails to the client
• Manage work independently with initial direction from manager
• Regularly speak up, ask questions and express your POV
• Seek to understand the client’s business/industry and understand how their work connects to the broader project and client goals
• Strive to be the best interaction of the client’s day
• Support in the development of client facing solutions and deliverables, including PowerPoint pitches and competitive/landscape audits

Skills

• Ability to think critically, break down problems, and propose solutions (through academic projects, internships, volunteer, or work experiences)
• Strong verbal and written communication skills, with the ability to share ideas effectively in group projects, presentations, or customer-facing interactions
• Consistently produces accurate, thorough, and organized work
• Able to work well with others and manage interactions with peers, instructors, teammates, or external stakeholders in a respectful, professional manner
• Demonstrated ability to take ownership of tasks or projects and complete them with limited supervision
• Examples of leadership, initiative, or ownership in academic, extracurricular, or work settings
• Familiarity with basic tools such as MS Office, Google Workspace, or similar software

Benefits

• Generous paid vacation policy
• 401k match program
• Top-notch health insurance options, inclusive of same sex partners
• Family formation benefits including reimbursement options for fertility, pregnancy, and parenting needs
• Monthly stipend for your mobile phone and data plan
• Sabbatical program
• Charitable giving via our time and a financial match program
• Shenanigan’s Day

Company Overview