Marketing Coordinator

ESP, inc. is dedicated to creating transformative experiences for people with disabilities and their families. The Marketing Coordinator will support the execution of marketing initiatives, coordinate fundraising events, manage email marketing efforts, and utilize analytics to enhance performance across various channels.

Responsibilities

• Build and deploy email communications and newsletters through Mailchimp, ensuring accuracy, segmentation, and timely delivery
• Use analytical tools to measure performance and recommendations for improved strategy
• Support marketing campaigns and events by coordinating timelines, assets, and communication across teams
• Create and organize digital marketing assets including graphics, images, and content libraries using Canva and other tools
• Update website and provide web performance analytics
• Maintain marketing calendars, track requests from internal teams, and ensure projects move forward smoothly and on schedule
• Manage lists, tags, and segmentation to support targeted communications
• Execute recurring communications and event promotions
• Proofread and ensure accuracy of all outgoing communications
• Using Mailchimp analytical tools, report performance of each campaign and weave that knowledge into strategies that increase performance
• Act as main point of contact from marketing with community event fundraisers
• Develop support materials, using contract creative when necessary to implement desired goals and timelines
• Create simple graphics and layouts using Canva and ESP brand standards
• Prepare images and copy for web, email, and social channels
• Maintain organized shared content libraries and digital assets
• Track marketing requests from Development, Programs, and community teams
• Maintain organized marketing calendars and task tracking systems
• Ensure campaigns and communications launch on time
• Make all updates to website
• Report web traffic analytics and make recommendations based on results

Skills

• 1 to 3 years of marketing, communications, or related experience
• Basic Canva design capability
• Strong organization and attention to detail
• Ability to manage multiple deadlines and stakeholders
• Clear written communication and proofreading ability
• Collaborative mindset and ability to work across departments
• Deep belief in ESP's mission and values
• Experience using Mailchimp or similar email marketing platform
• Experience working in a full, part time, or volunteer capacity with the disability community
• Willingness to travel to ESP communities across Georgia occasionally and attend some weekend or evening events or programs

Benefits

• Medical
• Dental
• Vision
• Supplemental
• 401k matching after one-year
• Generous PTO policy

Company Overview