Director, Customer Experience Marketing – arenaflex

Join arenaflex, a leading software marketplace, as we continue to revolutionize the way businesses reach their peak potential by powering decisions and strategies with trusted insights from real software users. As a Director of Customer Experience Marketing, you will play a pivotal role in spearheading the strategy and execution for teams including Customer Marketing, Customer Education, Customer Community, User Acquisition and Engagement, Lifecycle Marketing, and Email Experience. This leadership position calls for proven experience in driving holistic customer experiences, building and nurturing engaged communities, and designing programs that foster deep customer retention, loyalty, and growth.

About arenaflex

arenaflex is the world's largest and most trusted software marketplace, where more than 100 million people annually – including employees at all Fortune 500 companies – use our platform to make smarter software decisions based on authentic peer reviews. Thousands of software and services companies of all sizes partner with arenaflex to build their reputation and grow their business. Our mission is to be the most trusted data source in the age of AI for informing software buying decisions and go-to-market strategies.

Our Culture and Values

At arenaflex, we have big goals, but we stay grounded in our PEAK (Performance + Entrepreneurship + Authenticity + Kindness) values. You’ll be part of a value-driven, growing global community that climbs PEAKs together. We cheer for each other’s successes, learn from our mistakes, and support and lean on one another during challenging times. With ambition and entrepreneurial spirit, we push each other to take on challenging work, which will help us all to grow and learn.

About the Role

As a Director of Customer Experience Marketing, you will be responsible for developing a unified customer strategy that drives customer satisfaction, retention, and long-term loyalty. You will oversee customer-facing teams, including Customer Marketing, Education, Community, User Acquisition/Engagement, Lifecycle Marketing, and Email Experience. You will also lead efforts to attract new users and boost active engagement, and use data and customer feedback to inform strategy and drive continuous improvement.

Key Responsibilities:

* Develop a comprehensive vision for the customer journey, from acquisition to advocacy

• Oversee customer-facing teams, including Customer Marketing, Education, Community, User Acquisition/Engagement, Lifecycle Marketing, and Email Experience
• Lead efforts to attract new users and boost active engagement
• Use data and customer feedback to inform strategy and drive continuous improvement
• Collaborate with Sales, Product, Marketing, Support, and executive leadership to align on shared goals and initiatives
• Recruit, mentor, and develop a high-performing Customer Experience team

Minimum Qualifications:

* Bachelor’s degree in Marketing, Business Administration, Communications, or a related field

• At least 10 years in customer experience, marketing, or related fields, with 5+ years in leadership roles managing multi-disciplinary teams in technology, SaaS, or marketplaces
• Demonstrated success designing and executing customer experience programs
• Strong leadership, team management, and coaching ability
• Deep expertise in customer lifecycle, community management, and high-impact communications
• Proven track record operationalizing and measuring customer programs
• Excellent communication, presentation, and interpersonal skills
• Proficiency with data analytics and customer feedback platforms

Our Commitment to Inclusivity and Diversity

At arenaflex, we are committed to creating an inclusive and diverse environment where people of every background can thrive and feel welcome. We consider applicants without regard to race, color, creed, religion, national origin, genetic information, gender identity or expression, sexual orientation, pregnancy, age, or marital, veteran, or physical or mental disability status.

How We Use AI Technology in Our Hiring Process

arenaflex incorporates AI-powered technology to enhance our candidate evaluation process. These tools may assist with initial application screening, skills assessment analysis, and identifying candidates whose qualifications align with specific role requirements. While AI technology supports our recruitment workflow, all final hiring decisions remain under human oversight and judgment.

Your Choice Matters

If you would prefer that your application be reviewed without AI assistance, you can opt out by entering your email address in the email entry field at the bottom of the Automated Processing Legal Notice. Choosing to opt out will not disadvantage your application in any way—we will ensure your materials receive a thorough manual review by our hiring team.

Apply to this Job

If you are a motivated and experienced professional looking to join a dynamic team that is revolutionizing the software industry, please apply to this job. We look forward to hearing from you! Apply for this job