[Remote] Ecommerce Digital Marketing Strategist
Note: The job is a remote job and is open to candidates in USA. Stryde is an Ecommerce Search Marketing Agency seeking a part-time Ecommerce Digital Marketing Strategist who will transition to full-time. The strategist will be responsible for analyzing and setting digital marketing strategies for clients, overseeing execution, and maintaining client communication.
Responsibilities
- Client Communication (video conferencing, email & Loom)
- Client Strategy
- Understand client initiatives and goals
- Analyze clients’ marketing plans and set digital marketing strategies to better connect clients with their audience and grow revenue
- Pitch fresh and innovative ideas to clients
- Oversee Marketing Specialists
- Perform quality control and provide feedback to team on how to improve output
- Meet regularly with team members to track and discuss progress toward each client’s goals
- Train team members on channel strategy and how each channel works together to drive growth
- Ensure specialists are following process and reviewing/updating on a regular basis
- Build and maintain good relationships with team members
- Personal education
- Expand knowledge of digital marketing principles by certifying (and recertifying each year) in the following areas:
- Google Analytics (GA4)
- Meta Blueprint
- Google Ads
- Pinterest Academy
- Internal & External Report Creation
Skills
- Native-level fluency in written and spoken English
- Results & deadline driven
- Excellent written & verbal communication
- Proven track record of delivering year-over-year growth for ecommerce brands
- Thorough understanding of how all marketing channels work together to drive growth
- Understanding key ecommerce metrics and how to use them to drive growth (AOV, LTV, Repurchase Rate, CAC Payback Period, etc.)
- Being personable – able to build relationships with client and team members
- Strong presentation skills
- Able to manage the workload independently
- Minimum of 4 years of digital marketing experience
- Minimum of 3 years working on ecommerce brands
- Minimum of 2 years of Google Analytics experience
- Must be GA4 Certified before beginning engagement
- High-level understanding of Google Ads, Meta Ads, SEO, Email Marketing, SMS Marketing & Shopify
- Minimum of 2 years experience working remotely
Company Overview