Back to feed

Director, Sales: Natural Channel

Remote Full-time Live

Utz Quality Foods is seeking a Director, Sales- Natural Channel, to join our team. Reporting to the VP, Sales- Natural and Target, this role will lead and actively pursue growing the Boulder Canyon Brand at Whole Foods Headquarters, other Natural Channel Key Accounts, & UNFI HQ responsibilities. This person will be a key contributor, collaborator, and thought leader on driving future growth and building our natural channel strategy. The ideal candidate will be a self-starter with a strong entrepreneurial spirit, showing the ability to balance multiple priorities while remaining focused against the strategic channel initiatives. This positions is opened to anywhere in the US near a major airport. Candidates must have a bachelor’s degree and 7- 10+ years of proven sales experience within the consumer packaged goods industry, specifically in the natural channel, and 5+ years’ experience utilizing syndicated data (SPINS, Nielsen, IRI); excellent written and oral communication skills, and the ability to analyze and evaluate several sources of data to develop actionable insights. Experience calling on Whole Foods, UNFI, and KeHE headquarters is required. Candidates must possess strong analytical and communication skills. Director, Sales- Natural Channel

  • Achieve assigned sales targets through growing distribution, optimizing promotional plans and collaborating with retail partners.
  • Fully leverage Trade System (BluePlanner) to plan investments, forecast volume and build optimized trade programming, investment, and forecasts.
  • Achieve trade target with strong financial acumen and thought leadership skills on ways to optimize the customer level P&L.
  • Effectively lead brokerage partnerships while being the face of UTZ Brands with the retailer.
  • Lead preparation & completion of category reviews.
  • Strategic planning and time management skills to complete multiple priorities & initiatives.
  • Lead Distributor Trade Shows (KeHE, UNFI)
  • Own sales forecast by account to drive accurate financial and production planning.
  • Collaborate cross functionally on marketing, innovation, revenue management, production planning, and finance.
  • Prepare weekly sales reports and expense reports as required.
  • Work with management and fellow associates to ensure Food Safety programs are followed.
  • Report office, food or operational safety problems to their manager to resolve issues quickly.
  • Adhere to all policies, guidelines, and procedures, such as GMP, HACCP, and work and safety rules.
  • Perform other duties as required.

Requirements

  • Bachelor’s Degree from an accredited college with a focus in business, preferred.
  • 7-10+ years proven sales experience in a related position within the consumer products goods industry with direct account responsibility.
  • 5+ years’ experience utilizing syndicated data (SPINS, Nielsen, IRI); excellent written and oral communication skills, ability to analyze and evaluate several sources of data to develop actionable insights.
  • Natural foods background required.
  • Trade spend experience required.
  • Experience calling upon Whole Foods HQ Global as a manufacturer required.
  • Experience managing brokers required and leading business direct strongly preferred.
  • UNFI / KeHE HQ experience required.
  • Strategic customer planning, forecasting and Operations planning across DTW to drive execution; managing Strategic Customer P&L reporting and analysis.
  • Experience auditing distributor deductions.
  • Strategic selling and negotiation experience.

Our External Recruitment Process

  • Apply: Submit your resume and answer a few key questions to get started.
  • Chat Interview (20-25 mins): Share your experiences in an online chat, highlighting how your values align with ours.
  • Live Interview: Selected candidates will meet with the hiring manager to see how they fit into the team and wider business with Utz.

Continuously Pursuing Excellence! Here at Utz, we have a passion for exciting and delighting consumers with delicious snack foods made from high quality ingredients. After over a century with a strong family heritage, our diverse portfolio of brands includes Utz, Zapp’s, Boulder Canyon, and On the Border. Our associates are the reason for the success of this company, so it is important we provide a supportive, caring and inclusive environment that offers opportunities for career growth and advancement. We also help take care of our associates by providing benefits, resources, and programs that ensure they live their healthiest lives. Our benefit package includes medical, dental, and vision plans, an employer match 401k, profit sharing plan, employee stock purchase plan and much more. Join our world class team and help us become the fastest growing pure-play U.S. snacking company of scale! Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability. Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled Apply tot his job Apply To this Job

On the same wavelength

Summer Internship

Remote Full-time

Summer 2026 Associate Clinical Account Specialist Intern

Remote Full-time

Summer 2026 Internship: Construction Project Development

Remote Full-time

Data Governance Intern - Summer?/Remote

Remote Full-time

Social Media Coordinator (Student Worker) - California Institute of Integral Studies

Remote Full-time

Student College Admissions Tutor II_Off-Campus FWS

Remote Full-time

Founders Associate - Summer Internship

Remote Full-time

THECB - Intern (Student Success Associate)

Remote Full-time

Student Trainee (Admin & Office Support)

Remote Full-time

*Summer Parks Jobs (Hourly/Non-benefited)*

Remote Full-time

Experienced Full Stack Customer Support Specialist – Live Chat & Remote Work

Remote Full-time

Head of Brand & Social Media

Remote Full-time

Experienced Part-Time Remote Data Entry Specialist – Accurate Information Management and Database Maintenance at arenaflex

Remote Full-time

Experienced Data Entry Specialist – Remote Opportunity at arenaflex

Remote Full-time

Experienced Full Stack Travel Agent – Online Hotel Reservations and Booking Expertise with Comprehensive Training and Travel Perks – Remote

Remote Full-time

Experienced External Reporting and Technical Accounting Manager – SEC Filings, Financial Reporting, and Compliance Expertise

Remote Full-time

IT Help Desk Support Associate

Remote Full-time

Experienced Data Entry Clerk – Supplier Management and Vendor Onboarding in Harrisburg, PA

Remote Full-time

Customer Service Representative Remote

Remote Full-time

Research Advisor - Human Frontier Collective (UK)

Remote Full-time