[Remote] Lead Maximization Program Manager
Note: The job is a remote job and is open to candidates in USA. Mutual of Omaha is a company focused on driving qualified demand through advisor-facing marketing programs. The Lead Maximization Program Manager will lead strategy and execution oversight, ensuring alignment with business priorities and delivering measurable results through performance insights and continuous improvement of marketing initiatives.
Responsibilities
- Leads performance analysis and optimization
- Partners with cross-functional stakeholders
- Oversees lead distribution strategy and tools
- Owns assigned channels and programs
Skills
- 5+ years of experience in marketing, demand generation, sales enablement, or related field with demonstrated ownership of program performance
- Ability to interpret performance data, generate insights, and translate findings into actionable business recommendations
- Demonstrated ability to develop and execute strategies that align to business objectives and drive measurable outcomes
- Proven ability to influence and partner across teams to deliver results in a matrixed environment
- Experience managing multiple initiatives, priorities, and stakeholders with strong execution discipline
- Experience with Managing and running Lead Generation
- Excellent communication skills
- Salesforce background experience
Benefits
- 401(k) plan with a 2% company contribution and 6% company match.
- Work-life balance with vacation, personal time and paid holidays.
Company Overview